The band Weezer is engaging fans in a virtual food fight at music community Buzznet to promote a new single called "Pork and Beans."
Users start slinging the sludge by visiting www.buzznet.com/cp/weezerfoodfight, where they get a code that they can paste into their friends’ Notes section on Buzznet. What results is a smattering of splatterings, which the page owner and visitors can view. Pork and beans haven't received a musical tribute of this magnitude since The Who's Tommy.
The more notes that are left for a person, the more dense the pile of porky badness becomes. Fans can also invite friends to join the food fight by sending them the invitation link.