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November 26, 2007

Adiesel: Upcoming Campaign Update

Picture_2_3 This just in! 

The campaign supporting the launch of the Adidas Originals Denim by Diesel collection will be titled "83 Original Ways to Successfully Waste Your Time."

Since the campaign is launching in tandem with the product—which hits Adidas Originals stores worldwide Feb. 1—there aren't anymore details coming from Adi HQ  in Herzogenaurach, Germany, and we won't be able to check out any of the creative until next year, I'm more than intrigued to know how this one will go off.

Seems like the perfect fodder for a write-in contest, especially since I know you guys are "successfully" wasting your time this rainy (at least in NYC) Cyber Monday doing your holiday shopping!

Either leave me a comment, or drop me a line here with your suggestions for the best "ways to successfully waste your time." The top 5 will be posted later today, so get yours in ASAP!

(FYI: Submissions won't won't be attributed to the sender. That way, no one has to know how you, in particular, "successfully" waste your time.)

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